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Nula Apps
How it works

Seven clear steps from first call to a live app.

You always know what's happening, what it costs and what you'll get next. Most projects take about 4 to 8 weeks.

  1. Step 1

    Free call

    30 minutes
    You

    Walk us through a normal day and the parts that eat your time.

    We

    Ask questions, share ideas, and tell you honestly whether an app is the right fix.

    You get

    A clear yes or no, and a rough price range.

  2. Step 2

    Discovery

    About 1 week
    You

    Let us watch a few hours of normal work and talk to your team.

    We

    Map every step, count the hours lost, and decide what to fix first.

    You get

    A Discovery Brief that lays out the problems and the plan.

  3. Step 3

    Plan & price

    2 to 4 days
    You

    Review the plan and tell us what matters most.

    We

    List every feature, screen and connection, and price the whole thing.

    You get

    A fixed-price proposal. Work starts with a 50% deposit.

  4. Step 4

    Design

    About 1 week
    You

    Send your logo and photos, then try the preview on your phone.

    We

    Design every screen in your brand, with two rounds of changes.

    You get

    A clickable preview you approve before building begins.

  5. Step 5

    Build

    2 to 4 weeks
    You

    Join a short weekly demo and give feedback.

    We

    Build, test and refine on a private preview link.

    You get

    A working app you can try with your team.

  6. Step 6

    Launch & train

    About 1 week
    You

    Test with real staff for a few days.

    We

    Import your data, publish the app, and train everyone who uses it.

    You get

    A live app, how-to videos and a team that knows how to use it.

  7. Step 7

    Support & grow

    Every month
    You

    Tell us what you'd like next.

    We

    Host, monitor, back up and update the app, and make small changes.

    You get

    A monthly report and a partner who answers when you call.

Paying for your app

Pay in three parts, tied to real progress.

You never pay for work you haven't seen. Your monthly plan starts only after launch.

  1. Payment 150%When you sign the proposal
  2. Payment 225%When you approve the design
  3. Payment 325%When your app goes live
Questions

Common questions

How much does a custom app cost?

Most apps start between $2,500 and $12,000 to build, plus a monthly plan from $150 that covers hosting, updates and support. You get a fixed price in writing before any work starts.

How long does it take?

Most projects go from first call to launch in 4 to 8 weeks. Simple apps can be faster.

Why does it cost so much less than an agency?

We build from a tested set of building blocks with a streamlined process, so work that used to take months now takes weeks. You get a custom app without paying for months of agency hours.

Do I need to know what I want?

No. Most owners know what's frustrating, not what the app should look like. Figuring that out is what the free call and discovery are for.

Will it work with the tools I already use?

Often, yes. We can connect to tools like Google Calendar, QuickBooks, Square and Stripe when they allow it. We check every connection during discovery, before you commit.

Will my app be in the App Store?

It can be. Most businesses start with a web app that installs on any phone with one tap, which is faster to launch and update. When an App Store listing makes sense, we publish it under your business name.

Who owns the app and the data?

Your data is always yours, and you can export it any time. Your contract spells out exactly what happens to the app if you ever leave, so there are no surprises.

Can customers pay through my app?

Yes. Payments run through Stripe and go straight to your bank account. Apps that take payments include a small per-transaction platform fee, and we show you the exact rate in your proposal.

What happens after launch?

Your monthly plan covers hosting, monitoring, backups, security updates and a set number of change hours each month. When something breaks, you call a person who knows your app.

Tell us what's slowing your business down.

A free 30-minute call. We'll tell you honestly whether an app is the right fix, and roughly what it would cost.